SOLUTIONS • CUSTOM

Doesn't fit a category? Talk to us.

Bespoke research projects, methodologically novel studies, hard-to-reach work, and problems that don't have a standard solution. RIWI's research team runs them end-to-end.

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WHEN CUSTOM MAKES SENSE

Four signs you're in custom-solution territory.

01 / 04

Methodologically novel

Methods that don't appear in the standard playbook — combined-modality designs, novel implicit measures, custom behavioral instruments.

02 / 04

Hard-to-reach

Populations that commercial panels can't deliver — fragile states, low-incidence professionals, indigenous communities, conflict zones.

03 / 04

Multi-method, multi-wave

Programs spanning multiple methods, fielding waves, and stakeholder audiences — where the project is bigger than any single study.

04 / 04

Strategy-led

Research embedded in a strategic decision — where methodology, audience, and analysis are designed around the decision, not a standard template.

HOW IT WORKS

Strategy first. Methodology second. Tools third.

Custom projects start with the decision the research has to support, not the methodology it'll use. RIWI's research team designs methodology around the decision — surveys, implicit, behavioral, eye-tracking, sensory, longitudinal, qualitative — combined as the question demands.

RIWI's Audience and verification run underneath the work as they do for every project on the platform. The difference is researcher involvement: custom projects have a RIWI researcher (or team) leading methodology, fielding, analysis, and stakeholder readout.

  • Methodology designed around the decision
  • RIWI's researcher leading the project
  • Audience, verification, and analysis on the platform
  • Stakeholder readout — slides, dashboards, briefings
RECENT CUSTOM WORK

What it looks like in practice.

RIWI's custom research has covered:

  • Public-health attitudes in fragile states (post-conflict, post-disaster contexts)
  • Combined implicit + behavioral + survey designs for ad-effectiveness studies that needed signal stronger than any single method
  • Multi-country, multi-language brand equity programs with consistent methodology across 50+ markets
  • Low-incidence professional studies (specialist clinicians, academic researchers, indigenous community leaders)
  • Custom tracker designs for non-standard topics — geopolitical risk, technology adoption, social attitudes

If your brief sounds like one of these, or like none of them, talk to us.

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GET IN TOUCH

Tell us what you're trying to figure out.

We'll respond within 48 hours with whether RIWI is the right fit, what methodology we'd suggest, and what a scoping conversation would look like.

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